The dental and skin clinic founded by Dr. Rita Trak is a medical clinic with a unique concept. Dr Rita’s talent for creating beautiful, bespoke veneers is celebrated around the world – she has travelled to the USA, Germany and Israel to share her expertise as an aesthetic trainer and instructor. Her treatment philosophy is to start from the face and work inwards towards the smile to create a subtle, natural and balanced outcome that creates confidence. Dr Rita’s work has driven a counterculture in aesthetic dentistry. She believes that there is a strong overlap between smile and facial aesthetics, and uses this philosophy to capture, protect and amplify the face’s natural beauty through her smile makeovers.
We created an identity for the Dental Skin Clinic that truly reflects her brand. Our branding for the clinic focused on two key elements communicating her unique concept. Natural beauty and quirkiness. The identity is simple and elegant to ensure it reflects the high end nature of the practice. The website is designed to communicate the brand , but also extremely informative allowing clients to source all the information they need before visiting the clinic. The website features an easy user flow, interactive forms and pleasing aesthetics.
The dental and skin clinic was in need of numerous print projects from price lists, brochures through to signage.